As a third generation San Franciscan and the son and grandson of Optometrists, Lloyd’s career in eyewear seemed preordained. Although an architecture major in college, he liked working in the family business so much, that he went back to school to become an optician. He can be found most days schmoozing with customers, teaching optics to enraptured team members or drawing elaborate graphs on the conference-room whiteboard. He loves driving his vintage sports car and eating spicy food, but rarely at the same time.

As a third generation San Franciscan and the son and grandson of Optometrists, Lloyd’s career in eyewear seemed preordained. Although an architecture major in college, he liked working in the family business so much, that he went back to school to become an optician.

As a third generation San Franciscan and the son and grandson of Optometrists, Lloyd’s career in eyewear seemed preordained.

Also a three generation native, Cynthia has a professional background in transactional law and a personal love of design and fashion, both of which serve her well in her “second” career. She co-founded our online ecommerce initiative, oversees the marketing and brand strategy, exercises fanatically, and loves her dogs almost as much as her children. Her collection of eyewear would make Elton John jealous. She is also Lloyd’s wife, a sometimes dubious distinction.

Also a three generation native, Cynthia has a professional background in transactional law and a personal love of design and fashion, both of which serve her well in her “second” career. She co-founded our online ecommerce initiative, oversees the marketing and brand strategy.

Lloyd’s wife Cynthia, co-founded our online ecommerce initiative, and oversees the marketing and brand strategy.

A Midwest transplant, Allan has spent his career in retail, but is a computer geek at heart. Self-taught, he develops and implements our systems both online and off, and is the “fixer” when anything goes wrong. Strangely, they often do. He walks 3 miles to and from work every day rain or shine, and is rightly proud of his beard and his prowess at horseshoes. Rumors that he owns a Type 40 TARDIS are unfounded.

A Midwest transplant, Allan has spent his career in retail, but is a computer geek at heart. Self-taught, he develops and implements our systems both online and off, and is the “fixer” when anything goes wrong.

A Midwest transplant, Allan has spent his career in retail, but is a computer geek at heart.

Michael played pro basketball in Europe before a shoulder injury took him out of the game and into optics. How fortunate for us. Changing light bulbs got a whole lot easier. You can easily spot our gentle giant by looking for the best dressed guy in the store. Sometimes he overdoes it, but at 6’5”, 240 lbs, who’s going to tell him? If you’re looking for the perfect pair of glasses, you know he’s not going to steer you wrong.

Michael played pro basketball in Europe before a shoulder injury took him out of the game and into optics. How fortunate for us. Changing light bulbs got a whole lot easier. You can easily spot our gentle giant by looking for the best dressed guy in the store.

Michael played pro basketball in Europe before a shoulder injury took him out of the game and into optics. How fortunate for us.

An award winning artist and Division II Lacrosse player, Sam uses his creative talents to run our studio and production department. Off-hours he’s often seen blowing glass into gravity-defying shapes or surfing the green room at Fort Point. Claims he could survive in the wilderness for weeks with only snickers bars and some fine craft-brewed IPA.

An award winning artist and Division II Lacrosse player, Sam uses his creative talents to run our studio and production department. Off-hours he’s often seen blowing glass into gravity-defying shapes or surfing the green room at Fort Point.

An award winning artist and perfectionist, Sam use his creative talents to run our studio and production department.

At 13, Gracey pretty much just hangs out at the office and enjoys her naps, but remains at the ready to engage in high-level strategy issues. Her solution is always the same. Face licks. She no longer checks email or her Linkedin account so if you want to connect, you’ll have to do it in person. Treats are welcome but not required.

At 13, Gracey pretty much just hangs out at the office and enjoys her naps, but remains at the ready to engage in high-level strategy issues. Her solution is always the same. Face licks. She no longer checks email or her Linkedin account so if you want to connect, you’ll have to do it in person. Treats are welcome but not required.

At 13, Gracey pretty much just hangs out at the office and enjoys her naps, but remains at the ready to engage in high-level strategy issues.